A cleaner way to buy your everyday groceries — built around trusted sourcing, verification and a simple ordering experience.
Existing players are built around speed and selection. Asli is being built around a simpler question: can I trust what I'm buying?
Three questions worth asking before your first order — each answered in one line.
Everyday groceries pass through too many hands, and nobody is answerable for the basket.
We source direct, check what we list, and take orders one basket at a time.
Genuine brands, curated essentials, packed with care and delivered to your door.
Why, how, what. That’s the whole pitch — ordered through one WhatsApp chat.
Start with one basket →For our pilot, your Asli order happens directly through WhatsApp — from choosing your groceries to confirming your basket.
Tap “Explore Asli” and start your order through our WhatsApp store.
Pick the everyday essentials you want from the available selection.
We confirm the order with you and prepare it for delivery.
Your groceries are sourced and delivered to your doorstep.
Asli is designed to create a clearer bridge between genuine brands and consumers — with sourcing and verification at the centre.
A grocery brand built around trusted sourcing, verification and a simpler buying experience — organised around three things: why we exist, how we work and what you get.
We focus less on being the fastest marketplace and more on building confidence in what customers buy.
Use the button on this page to open our WhatsApp store and browse/order groceries.
We are built around the basket, not the queue: a curated range, direct sourcing, and one WhatsApp conversation for everything else.
Genuine, current stock from brands you already recognise — everyday essentials, packed with care and delivered to your door.
Explore the collection and order directly through our WhatsApp store.
Explore Asli →